Eric Seufert / @eric_seufert:
[Thread] How Apple’s App Tracking Transparency blew up the digital ad ecosystem, bolstering Apple’s ads business while positioning it as a privacy champion — APPLE ROBBED THE MOB’S BANK: How Apple’s App Tracking Transparency (ATT) policy blew up the digital advertising ecosystem, bolstering its ads business while positioning itself as a champion of consumer privacy. A masterclass in corporate strategy. (1/X) https://mobiledevmemo.com/…
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