Mars’s purchase of Kellanova suggests Ozempic hasn’t curbed America’s snacking just yet

Turns out, we’re all still buying Cheez-Its.

Mars, the owner of M&M’s, is shelling out $35.9 billion to acquire snack food company Kellanova, which makes beloved crunchy delicacies like Cheez-Its and Pringles. While not long ago, the growing popularity of weight-loss drugs like Ozempic, Wegovy, and Mounjaro had experts predicting that snacking was a dying pastime, the whopping price of the sale suggests perhaps not.

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