BusinessTikTok users want to know who their favorite influencers...

TikTok users want to know who their favorite influencers voted for in the election



TikTok users want to know who their favorite influencers voted for in the election

Should we expect political activism from people whose job involves posting their Sephora hauls and workout routines?

Influencers have played a big role in this election cycle. Hundreds of typically nonpolitical content creators have been using their platforms to endorse candidates on both sides of the political spectrum. Funnily enough, those who said nothing on election day actually ended up being the loudest. 



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